content strategy vs content marketing anksimage

Content strategy vs content marketing – are you sure you are using these words correctly?

These words are often used interchangeably. But you need to understand that there are major differences between content strategy and content marketing.

Let’s start with content marketing first.

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how to write articles anksimage ankitaa gohain dalmia

Writing great content is fun. Sometimes it’s difficult to get your brain juices brewing. Where should you start? How to even start? And sometimes it’s difficult to keep up with the speed at which the words rush in. Should you focus on certain aspects of a topic? Or should you talk about it all? Here’s my way on how to write good articles anytime.

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what is blogging

Blogging is a type of content writing. Blogs are used to add fresh content to a website. Search engines give more preference to websites with fresh content. This translates into more traffic to the website. So blogging is an organic digital marketing strategy for your brand.

A proven lead generation tool, provided you are publishing good content that is useful to your audience.

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